POWDER & DIRTY DIESEL DENIM S/S 2011 AVAILABLE IN LISBON STORE NOW
The colourful Diesel Powder collection for women provides the perfect look to stay both cool and hot this summer. Inspired by the versatilities of powder, paint and make-up this denimwear combines femininity with bold sensuality and explores the ideology behind why we fondly refer to our make-up as“war-paint”; fighting against the bland and boring.
“Don”t just be cool – be Powderful”
And guys… Welcome to the Dirty New Age. Diesel presents a new range of gorgeously dirty jeans, perfectly distressed and taking inspiration from all forms of natural grubbiness; sludge, sand, mud and paint – with the most exotic forms of staining around including chalk, foam and rust; to bring us a new generation of denim that will casino expose and contrast against the rarity of dirt within our 21st Century society of cleanliness and perfection.
The new Powder & Dirty collections by Diesel recently arrived at the Lisbon store along with fashion photographer, Pedro Matos, make-up and hair stylist, Joana Moreira, and models Ana Sofia and Amanda and Rúben Rua, to show us exactly what it takes to be “powderful” and dirty.
Diesel – Lisbon
Praça Luís Camões, nº 30By Lucy Mclean
