Zoot has always been about building creative bridges and forging a multicultural global community – all in support of freedom of expression, artistry and humanity.
As we watched the situation unfold in Ukraine and began providing support to our Ukrainian friends and colleagues, we knew we needed to do something more, to help in some small way. So, we did what came naturally – we reached out to our global network of journalists, designers and artists.
Together, we recognised that the chance to amplify the voices of Ukraine was in line with Zoot’s origins, and we decided to start with what we have always done: connecting with people by sharing stories.
Enter Ukraine calling, our series featuring Ukrainian designers and artists.