Zoot has always been about building creative bridges and forging a multicultural global community – all in support of freedom of expression, artistry and humanity.

As we watched the situation unfold in Ukraine and began providing support to our Ukrainian friends and colleagues, we knew we needed to do something more, to help in some small way. So, we did what came naturally – we reached out to our global network of journalists, designers and artists.

Together, we recognised that the chance to amplify the voices of Ukraine was in line with Zoot’s origins, and we decided to start with what we have always done: connecting with people by sharing stories.

Enter Ukraine calling, our series featuring Ukrainian designers and artists.


Zoot meets

Ashwin Gane: Between music, film and storytelling

Moving fluidly between music, film, and visual storytelling, Ashwin Gane approaches creativity as world-building — constructing atmosphere, character, and narrative…

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Zoot Shoots

Columbia Road

Since 1869, Columbia Road Flower Market has been the heart of London’s Sunday life. For ZOOT, fashion editor Rebekah Roy…

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Merry X-Mas

“Merry X-Mas” is an archival ZOOT editorial, produced in 2010 in Zurich by Swiss photographer Hanspeter Schneider and styled by…

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Jenny Fax: Analog Dreams for a Digital Tomorrow

Taipei-born designer Jen-Fang Shueh, based in Tokyo since launching her brand Jenny Fax in 2011, has built a world where…

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Zoot Shoots

Under Water

ZOOT launches a new interview series dedicated to Generation Z — a generation navigating identity, visibility, and uncertainty in a…

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Zoot Shoots

Forms follows Function

Beauty begins with ideas that rethink, disrupt, and redefine expression. In the course finale, photographed by Nuno Beja, students were…

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